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Media Planning Manager

Resume Work Experience Examples & Samples

Overview of Media Planning Manager

A Media Planning Manager is responsible for developing and executing media strategies that align with the overall marketing goals of an organization. This role involves analyzing market trends, identifying target audiences, and selecting the most effective media channels to reach those audiences. The Media Planning Manager must also collaborate with other departments, such as creative and sales, to ensure that the media plan supports the overall marketing strategy.

The Media Planning Manager must have a deep understanding of various media channels, including television, radio, print, digital, and social media. They must also be able to analyze data and use it to make informed decisions about media placements. Additionally, the Media Planning Manager must be able to manage budgets and timelines, and ensure that all media placements are executed on time and within budget.

About Media Planning Manager Resume

A Media Planning Manager resume should highlight the candidate's experience in developing and executing media plans, as well as their ability to analyze data and make informed decisions. The resume should also include information about the candidate's experience with various media channels, as well as their ability to manage budgets and timelines.

The resume should also highlight the candidate's ability to collaborate with other departments, such as creative and sales, to ensure that the media plan supports the overall marketing strategy. Additionally, the resume should include information about the candidate's experience with market analysis and target audience identification.

Introduction to Media Planning Manager Resume Work Experience

The work experience section of a Media Planning Manager resume should highlight the candidate's experience in developing and executing media plans, as well as their ability to analyze data and make informed decisions. The section should also include information about the candidate's experience with various media channels, as well as their ability to manage budgets and timelines.

The work experience section should also highlight the candidate's ability to collaborate with other departments, such as creative and sales, to ensure that the media plan supports the overall marketing strategy. Additionally, the section should include information about the candidate's experience with market analysis and target audience identification.

Examples & Samples of Media Planning Manager Resume Work Experience

Experienced

Media Planning Manager at GHI Communications

Developed and executed media plans for 15+ clients, achieving a 12% increase in ROI. Managed a budget of $3 million and negotiated media rates with vendors, resulting in a 15% cost savings. Led the implementation of a new media planning software, improving team efficiency by 15%. (2009 - 2012)

Experienced

Media Planning Manager at BCD Agency

Managed a team of 2 media planners and coordinated with cross-functional teams to deliver comprehensive media plans. Successfully launched 2 new campaigns, resulting in a 10% increase in client revenue. Conducted market research and analyzed data to inform media strategy decisions. (1988 - 1991)

Experienced

Media Planning Manager at EFG Communications

Developed and executed media plans for 8+ clients, achieving a 8% increase in ROI. Managed a budget of $600,000 and negotiated media rates with vendors, resulting in a 7% cost savings. Led the implementation of a new media planning software, improving team efficiency by 8%. (1985 - 1988)

Experienced

Media Planning Manager at ABC Agency

Oversaw the media planning and buying process for 20+ clients across various industries. Developed and implemented targeted media strategies that increased brand awareness by 25%. Collaborated with creative teams to ensure seamless integration of media plans with overall marketing strategies. (2015 - 2018)

Experienced

Media Planning Manager at STU Communications

Developed and executed media plans for 10+ clients, achieving a 10% increase in ROI. Managed a budget of $1 million and negotiated media rates with vendors, resulting in a 10% cost savings. Led the implementation of a new media planning software, improving team efficiency by 12%. (1997 - 2000)

Experienced

Media Planning Manager at HIJ Advertising

Led a team of 2 media planners to develop and execute media plans for 6+ clients, resulting in a 6% increase in client satisfaction. Managed a budget of $500,000 and negotiated media rates with vendors, achieving a 6% cost savings. Spearheaded the implementation of a new media planning software, improving team efficiency by 6%. (1982 - 1985)

Experienced

Media Planning Manager at JKL Advertising

Led a team of 4 media planners to develop and execute media plans for 10+ clients, resulting in a 10% increase in client satisfaction. Managed a budget of $2 million and negotiated media rates with vendors, achieving a 12% cost savings. Spearheaded the implementation of a new media planning software, improving team efficiency by 18%. (2006 - 2009)

Experienced

Media Planning Manager at WXY Media

Oversaw the media planning and buying process for 6+ clients across various industries. Developed and implemented targeted media strategies that increased brand awareness by 8%. Collaborated with creative teams to ensure seamless integration of media plans with overall marketing strategies. (1967 - 1970)

Experienced

Media Planning Manager at QRS Communications

Developed and executed media plans for 6+ clients, achieving a 6% increase in ROI. Managed a budget of $400,000 and negotiated media rates with vendors, resulting in a 5% cost savings. Led the implementation of a new media planning software, improving team efficiency by 5%. (1973 - 1976)

Experienced

Media Planning Manager at PQR Agency

Managed a team of 2 media planners and coordinated with cross-functional teams to deliver comprehensive media plans. Successfully launched 3 new campaigns, resulting in a 15% increase in client revenue. Conducted market research and analyzed data to inform media strategy decisions. (2000 - 2003)

Experienced

Media Planning Manager at CDE Communications

Developed and executed media plans for 4+ clients, achieving a 4% increase in ROI. Managed a budget of $200,000 and negotiated media rates with vendors, resulting in a 3% cost savings. Led the implementation of a new media planning software, improving team efficiency by 3%. (1961 - 1964)

Experienced

Media Planning Manager at XYZ Corporation

Led a team of 5 media planners to develop and execute media plans for 10+ clients, resulting in a 15% increase in client satisfaction. Managed a budget of $5 million and negotiated media rates with vendors, achieving a 10% cost savings. Spearheaded the implementation of a new media planning software, improving team efficiency by 20%. (2018 - 2021)

Experienced

Media Planning Manager at DEF Media

Managed a team of 3 media planners and coordinated with cross-functional teams to deliver comprehensive media plans. Successfully launched 5 new campaigns, resulting in a 20% increase in client revenue. Conducted market research and analyzed data to inform media strategy decisions. (2012 - 2015)

Experienced

Media Planning Manager at KLM Media

Oversaw the media planning and buying process for 8+ clients across various industries. Developed and implemented targeted media strategies that increased brand awareness by 10%. Collaborated with creative teams to ensure seamless integration of media plans with overall marketing strategies. (1979 - 1982)

Experienced

Media Planning Manager at ZAB Agency

Managed a team of 1 media planner and coordinated with cross-functional teams to deliver comprehensive media plans. Successfully launched 1 new campaign, resulting in a 3% increase in client revenue. Conducted market research and analyzed data to inform media strategy decisions. (1964 - 1967)

Experienced

Media Planning Manager at YZA Media

Oversaw the media planning and buying process for 10+ clients across various industries. Developed and implemented targeted media strategies that increased brand awareness by 15%. Collaborated with creative teams to ensure seamless integration of media plans with overall marketing strategies. (1991 - 1994)

Experienced

Media Planning Manager at MNO Media

Oversaw the media planning and buying process for 15+ clients across various industries. Developed and implemented targeted media strategies that increased brand awareness by 20%. Collaborated with creative teams to ensure seamless integration of media plans with overall marketing strategies. (2003 - 2006)

Experienced

Media Planning Manager at NOP Agency

Managed a team of 1 media planner and coordinated with cross-functional teams to deliver comprehensive media plans. Successfully launched 1 new campaign, resulting in a 5% increase in client revenue. Conducted market research and analyzed data to inform media strategy decisions. (1976 - 1979)

Experienced

Media Planning Manager at VWX Advertising

Led a team of 3 media planners to develop and execute media plans for 8+ clients, resulting in a 8% increase in client satisfaction. Managed a budget of $800,000 and negotiated media rates with vendors, achieving a 9% cost savings. Spearheaded the implementation of a new media planning software, improving team efficiency by 10%. (1994 - 1997)

Experienced

Media Planning Manager at TUV Advertising

Led a team of 1 media planner to develop and execute media plans for 4+ clients, resulting in a 4% increase in client satisfaction. Managed a budget of $300,000 and negotiated media rates with vendors, achieving a 4% cost savings. Spearheaded the implementation of a new media planning software, improving team efficiency by 4%. (1970 - 1973)

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